Thursday, July 24, 2008

How To Lose....

Don Keogh’s (Board of Director, Coca-Cola Company) 11 Rules on "HOW TO LOSE":
1. Stop taking risks
2. Be content
3. Never deviate from what the founder did
4. Be inflexible
5. Rely totally on research and experts
6. Concentrate on competitors instead of your customers
7. Put yourself - not the customer - first
8. Solve administrative concerns first
9. Let others do your thinking for example, headquarters
10. Rely on T-G-E: "That's Good Enough" and T-N-M-J: "That's Not My Job!"
11. Rationalize slow growth



WaiKit (Author of I Have A Coke...) 11 Rules on “HOW TO LOSE”:
1.Sell out your colleagues
2.Only discuss plans for a major launch 2 days before
3.Do not adhere to other departments timeline
4.Ask to fuck up because we have always been fucking up
5.Openly criticized people in office public
6.Ask other people to do YOUR work
7.Blame other people for your fuck up
8.Don’t stand behind/back up your team when required
9.Recognise the wrong talent
10.Let your emotion to think, not your brain
11.Not having COCA COLA in meetings or dispenser

5 comments:

Anonymous said...

can ur next topic be how to get laid haha?

WaiKit said...

Hey Kenny,

When there is a request, there will be a topic. Keep on reading my friend

Anonymous said...

what happen to your company's top management? any company can provide free gallons of coca-cola easily but it's hard to find a strong leader to lead a company in this trying times..

Anonymous said...

i know it is true la... been there done that!

WaiKit said...

HI Anonymous,

I can't comment on my mgt. I am sure they are trying their best, but a general can't go to war without his army right?

My intention is to educate this army not to continue 'falling' and 'lossing'. AND DRINK MORE COCA COLA.